What is an MVP?
2014-05-20
MVP means Minimum Viable Product and it’s a core component of Lean Startup methodology
MVP means Minimum Viable Product and it's a core component of Lean Startup methodology [1]. An MVP is not a minimal product [2]. The technique involves the development of a product or website with the sufficient features to satisfy early adopters.This subset of possible customers are thought to be more forgiving, more likely to give feedback, and able to grasp a product vision from an early prototype or marketing information [3].
The final, complete set of features is only designed and developed after considering feedback from the product's initial users [4].
An MVP has three key characteristics:
- It has enough value that people are willing to use it or buy it initially
- It demonstrates enough future benefit to retain early adopters
- It provides a feedback loop to guide future development
Purposes
- Be able to test a product hypothesis with minimal resources
- Accelerate learning
- Reduce wasted engineering hours
- Get the product to early customers as soon as possible
[1] The lean startup methodology. http://theleanstartup.com/principles
[2] Radoff, Jon, "Minimum Viable Product Rant", May 4, 2010, http://radoff.com/blog/2010/05/04/minimum-viable-product-rant/ (Local version)
[3] Wikipedia, Minimum viable product. 2014. http://en.wikipedia.org/wiki/Minimum_viable_product
[4] Cory Janssen. (2010-2014). Techopedia. Minimum Viable Product (MVP). http://www.techopedia.com/definition/27809/minimum-viable-product-mvp
Acknowledgments
This post, originally on http://www.vairix.com/blog/what-is-an-mvp was written for Vairix Software Development, so I want say thanks to them for let me share this with you in my website.
Significant Revisions
May 20, 2014: Original publication on vairix.com
Dec 9, 2014: Original publication on dariomac.com